College Migration is an education-tech platform that helps students easily find, apply to, and secure admission into universities abroad – all in one place.
Location: Abule Egba, Lagos
Job Summary
- The Digital Marketing Manager will be responsible for planning, implementing, and optimizing digital marketing campaigns across multiple platforms.
- The successful candidate will manage the company’s online presence, increase website traffic, improve lead generation, and convert prospects into paying clients.
Key Responsibilities
Digital Marketing Strategy:
- Develop and implement comprehensive digital marketing strategies aligned with business goals.
- Plan monthly and quarterly marketing campaigns.
- Conduct market research and competitor analysis.
- Monitor industry trends and recommend growth opportunities.
Social Media Management:
- Manage all company social media platforms including Facebook, Instagram, TikTok, LinkedIn, X (Twitter), and YouTube.
- Create and schedule engaging daily content.
- Grow followers and increase engagement.
- Build an active online community and respond to customer interactions.
Paid Advertising:
- Plan, launch, and optimize Meta (Facebook & Instagram) Ads.
- Manage Google Ads campaigns.
- Optimize ad budgets to achieve the best return on investment (ROI).
- Conduct A/B testing to improve campaign performance.
Website & SEO:
- Increase website traffic through SEO best practices.
- Improve Google search rankings.
- Optimize landing pages for higher conversion rates.
- Work with developers to enhance website performance.
Lead Generation:
Generate qualified leads for:
- Study Abroad
- Canada PR
- Study Loans
- Scholarships
- Eligibility Checker (Checkers)
- Build lead generation funnels.
- Develop email marketing campaigns and automated workflows.
Analytics & Reporting:
- Monitor campaign performance using Google Analytics, Meta Business Suite, and other reporting tools.
- Prepare weekly and monthly performance reports.
- Recommend improvements based on data insights.
Application Closing Date
21st July, 2026.
How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.
