The Foundation for International Community Assistance (FINCA International) is a non-profit, microfinance organization, founded by John Hatch in 1984. Sometimes referred to as the “World Bank for the Poor” and a “poverty vaccine for the planet”, FINCA is the innovator of the village banking methodology in microcredit and is widely regarded as one of the pioneers of modern day microfinance. With its headquarters in Washington, D.C., FINCA has 21 affiliated host-country institutions (affiliates), in Latin America, the Caribbean, Africa, Eastern Europe, the Caucasus and Central Asia. Along with Grameen Bank and Accion International, FINCA is considered to be one of the most influential microfinance organizations in the world.
- Job Type: Full Time
- Qualification: NCE, OND
- Location: Imo
- Job Field: Sales / Marketing / Retail / Business Development
The Marketing Assistant reports to the Head of Marketing and supports the department in its primary and administrative duties.
Essential Duties and Responsibilities:
- Undertake daily administrative tasks to ensure the functionally and coordination of the department activities.
- Support in organizing marketing projects, storms and promotional activities
- Support in market research and analyze consumer rating reports and questionnaires
- Deploy marketing techniques to gather data (social media, web analytics, ranking etc.)
- Update spreadsheets, database with statistical, financial and non-financial information
- Assist in the organizing promotional events and traditional and digital campaigns and attend them to facilitate their success.
- Support in the preparation and delivery of promotional presentations.
- In line with the supervision of the Manager, compose and post online content on the company website and social media accounts.
- Follow up with leads generation both digital and traditional methods.
- Review customer’s complaints and work with the support of the Marketing Manager and responsible department for prompt resolution.
- Manage the Client Support email and ensure all customer correspondences gets the required attention/feedback.
Savings Mobilization Drive:
- Builds a database of prospects using diverse sources to mobilize savings for the Bank
- Manage assigned savings portfolio to ensure growth.
- Perform other duties as assigned by the Manager
- Team: Maintain a good relationship with the staff, and purse additional training as warranted.
- Product/ Services: Market all FINCA products and services to potential clients by using promotional tools and mechanisms approved by FINCA’s management.
Customer Service:
- Ensure customer receive the best service, maintain good relations with customer, and timely respond to the needs of existing customers.
- Manages difficult or emotional customer situation; Respond promptly to customer needs as per guidelines in the Customer Service Manual.
- Meet commitments.
Qualifications and Experience
- Minimum of Diploma (ND or NCE) in Marketing , Business or relevant field
- Excellent knowledge of MS Office; Use of Marketing Computer Software, Online application will be an added advantage.
- Exquisite communication and people skills
- Honesty and integrity.
- Ability to work individually as well as in the team
Critical Competencies
- Analytical – Synthesizes complex or diverse information; Uses intuition and experience to complement data.
- Problem Solving – Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem solving situations; Uses reason even when dealing with emotional topics.
- Technical Skills – Strive to continuously build knowledge and skills; Shares expertise with others.
- Interpersonal Skills – Focuses on solving conflict, not blaming; Maintains confidentiality; Remains open to others’ ideas and tries new things.
- Teamwork – Balances team and individual responsibilities; Contributes to building a positive team spirit; Puts success of team above own interest; Able to build morale and group commitments to goals and objectives; Supports everyone’s efforts to succeed.
- Motivation – Sets and achieves challenging goals; Demonstrates persistence and overcomes obstacles; Measures self against standard of excellence; Task calculated risks to accomplish goals.
- Planning/ Organizing – Prioritizes and plans work activities; Uses time efficiently; Plans for additional resources; Set goals and objectives; Organizes or schedules other people and their tasks; Develops realistic action plans.
- Quality – Demonstrates accuracy and thoroughness; Looks for ways to improve and promote quality; Applies feedback to improve performance; Monitors own work to ensure quality
